Growing Your Business

Archive for the ‘Attraction Marketing’ Category

Organic leadership calls for a state of continual growth.

In this changing climate it is in our best interests to hold fast to some basic common ground.  In a way, to be rooted in the real world. Observing nature and listening to ancient stories are not the child’s play you might imagine. Socrates, Greek philosopher, learned and taught with fables, for example.

Sometimes the lessons we learn by observing nature are quite simple.  Do not be mistaken. Simple is not necessarily easy.  The hard part may be to begin to apply what we learned to our own lives and our businesses. Yet, when we learn this skill it will serve us well.

Our words and our actions become congruent, or begin to walk the same path together. Our reputation for integrity improves immensely and our work online begins to prosper.

Is that not how attraction marketing works too? It is an organic process that operates whether or not we intend it to. That is why it makes such good sense to learn from the ancient ones and to observe nature and learn from what we see in the world around us.  Then remember to distill that information from our senses and hold onto that kernel of wisdom and put it into practice at home and in our work.  A short tale from Aesop’s Fables* illustrates this:

The FARMER AND The STORK

A  Stork of a very simple and trusting nature had been asked by a

rowdy party of Crows to visit a field that had been newly planted.
But the party ended dismally with all the birds entangled in the meshes of the Farmer’s net.

The Stork begged the Farmer to spare him. “Please let me go,” he pleaded. “I belong to the Stork family who you know are honest and birds of good character. Besides, I did not know the crows were going to steal.”

“You may be a very good bird,” answered the Farmer, “but I caught you with the thieving Crows and you will have to share the same punishment with them.”

Moral:

You are judged by the company you keep. Aesop

21st Century Application:

Associate yourself with people who you are known for behaviors and qualities you wish to see in yourself and your family and among your workers.  Choose your playmates and coworkers with care. DonnaB

Are you with the crows or the stork most of the time? Who does your behavior attract? What consequences do your choices yield? How can you change what you do not like about that?
* Aesop’s Fables have been told for centuries. Allegedly they were contrived by a Greek slave whose name was Aesop, in the 5th century.  Scholars dispute his identity and the age of the fables but not the genre. Storytelling has long been a way of educating about morals and ethics. When told with fictional characters in animal forms it is much easier to relate matters of truth without offending the listeners.  This version is in the public domain and adapted from the  downloadable Ebook  sections of Project Gutenberg.

Please share your thoughts on this post and let me know if you would like more of them. Thank you. DonnaB